Marketing Automation

Marketing
Automation

Systems that improve your marketing reach and function

Marketing Automation Software (MAS) are applications that help automate your marketing functions including your website, email marketing, lead nurturing, scoring, and reporting.

Real-time data and analytics synchronization is needed to shorten the sales cycles, and help you keep track of your customer engagement. Marketing systems help you automate tasks like content publishing, engagement, Search engine optimization and trackability all contributing to build brand awareness, promote your company, and strengthen its reputation to the public.

Marketing automation means integrating multiple systems together to increase customer reach and your ability to generate new sales and engage customers virtually.

Platforms

Our Process

TRO is your strategic IT partner in making your day-to-day operations more efficient.

Discovery

Your processes, solutions, business objectives and goals for the project are mapped out during the discovery. Our discovery sessions are crucial to the success of any project to ensure there is alignment.

Design & Rapid Prototyping

Great platforms are built thorough a creative designs process. We map out a systems architecture that describes where the new solutions will integrate into your organization and introduce efficiencies.

Implementation

Once the design is validated from a technical and organizational standpoint, it’s time for the development, implementation and integration of the proposed solution by certified consultants. Our holistic approach ensures that the solution ties in seamlessly with the way you do business.

Manage & Support

Go live is a milestone in the project, however, we continue to remain in the equation to ensure ongoing support is provided throughout. Even after launch, we are monitoring your environment and finding ways to make the enhancements to continue to achieve your goals.